Not only will you make your customer feel really special with personalised direct mail linked to personalised URL’s, but you will see an increase in response rates. With inboxes full of promotions, blanket e-shot campaigns are becoming less successful and response rates have dropped dramatically. By personalising them using both imagery and text, using customer specific content and linking them with a printed piece or Purl, you will see your response rate rise.
- Image sets can be used within Emails as well as Printed Mailers.
- Our designers can produce highly bespoke imagery to target specific demographics.
- We have thousands of ready-made, personalized images waiting to boost the response rate of your email.
- Customer studies have proven: Image personalisation raises the click through rate significantly. It has never been easier to add personalised images to any mass e-mailing.